Discovery, comparison, and even checkout are increasingly happening without a human in the loop. That changes what visibility, trust, and conversion really mean for merchants.
Fill in your details to access the full session.

The shift is moving faster than most merchants realize. Shoppers are already letting AI agents search, compare, and buy on their behalf. Product discovery is moving away from search engines and into Claude, ChatGPT, Gemini, and Perplexity.
The question is no longer if this changes your buyer journey — but how quickly.
Structured product data and APIs that LLMs can actually parse, compare, and act on.
Signals and authentication so agents can transact on behalf of customers safely.
Reconciliation, refunds, and dispute flows that work the same whether the buyer is a human or an agent.
VPs of Product, Heads of Growth, ecommerce directors, and payments leaders at brands that don't want to be invisible when shoppers stop using search engines.
Fill in your details to access the full session.
See how AI agents can transform your payment stack.